Well before Black Swan was called Black Swan, it was called SWANS.

I knew something was wrong with this, its just shite.

I had picked the images and gave it to a designer, and this is what he sent back. In my mind it look good, in reality it looked terrible!
One fateful day in 2019, I found myself entranced, staring at the two black swans on the front cover. It was the only thing I liked about the artwork. I hated the white look; it did not represent my music, and I was disappointed with the booklet inside that I had PAID a designer to create. It was terribly shocking and bad!
I stared and stared at the black swans. As if by some dark enchantment, a voice echoed in my mind, "Black Swan, Black Swan, you're a Black Swan." I heard this again and again, coming from some faint corner of my mind. It felt like a revelation from the shadows. From that moment, the name was destined, and I was compelled to rework the entire album's look and feel to match this mysterious allure. Now that I knew the name to represent the album, I had to find my Black Swan logo, and I went through a few iterations to get it just right. Here are some ideas that got turned down:

I tried white on black

I tried black on white

I tried feminine black swan on white

I tried white feminine swan on black
Nothing was working until I saw this...

The voice in my head said... "That's an album cover!" A swan, made out of paper origami, beauty made from the ordinary. Or as I prefer to say..."Something extraordinary from the ordinary".
The Black Swan was coming into 3d Manifestation!
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